Managed Funds vs ETFs — Which Is Right for Your Investment Style?

If you're investing in New Zealand, you've likely come across two popular options: managed funds and exchange-traded funds (ETFs). Both let you access a diversified portfolio without buying individual shares or bonds, but they work quite differently. This guide compares the key features, pros and cons, fees, and target audiences to help you decide which suits your investment style.

This is general information only and does not constitute financial advice.

What Are Managed Funds and ETFs?

Managed Funds

Managed funds (also called unit trusts or mutual funds) pool money from many investors. A professional fund manager actively decides which assets to buy and sell. You buy units in the fund at the end-of-day price, typically via a KiwiSaver provider, fund manager, or investment platform.

ETFs

ETFs (exchange-traded funds) are similar but trade on the NZX or ASX like shares. Most ETFs are passive — they track an index (like the NZX 50) rather than relying on active management. You buy and sell ETFs throughout the trading day at market prices.

Key Differences at a Glance

Feature Managed Funds ETFs
Management style Active (mostly) Passive (mostly)
Trading Buy/sell once daily at end-of-day price Trade on exchange during market hours
Minimum investment Often $500–$5,000 initial Price of 1 unit (e.g. ~$30–$50)
Fees Higher management fees (0.5%–1.5%+ p.a.) Lower management fees (0.03%–0.5% p.a.)
Transparency Holdings disclosed quarterly Holdings disclosed daily
Tax PIE tax (up to 28%) PIE tax on NZ ETFs; FIF tax on offshore ETFs
Access Via providers, KiwiSaver, or platforms Via share brokerage accounts

Pros and Cons

Managed Funds — Pros

  • Professional active management: Fund managers aim to beat the market — potentially higher returns in some conditions.
  • Automatic rebalancing: The manager handles buying and selling for you.
  • Accessible via KiwiSaver: Many KiwiSaver funds are managed funds — easy to start with small regular contributions.
  • Lower temptation to trade: You can't trade intraday, which helps long-term investors stay disciplined.

Managed Funds — Cons

  • Higher fees: Active management costs more, which can eat into returns over time.
  • Less transparency: You see holdings quarterly, not daily.
  • Minimum investments: Some funds require $1,000+ to start.
  • No intraday trading: You can't react quickly to market moves.

ETFs — Pros

  • Low fees: Passive ETFs are among the cheapest ways to invest — some cost under 0.10% p.a.
  • Transparency: Holdings are published daily — you always know what you own.
  • Flexibility: Buy and sell any time the market is open.
  • Low entry cost: You can start with the price of one unit.

ETFs — Cons

  • Brokerage fees: Each trade costs a commission (e.g. $5–$15), which can add up for small regular investments.
  • No active management: You won't outperform the index — you get market returns (minus fees).
  • Self-discipline required: Easy to trade impulsively, which can hurt long-term returns.
  • Less suitable for KiwiSaver: Most KiwiSaver schemes use managed funds, not ETFs.

Key Features Compared

Fees

Fees are one of the biggest differences. Managed funds typically charge between 0.50% and 1.50% per year in management fees, plus performance fees in some cases. ETFs, especially passive ones, often charge 0.03% to 0.50% per year. Over a 20-year period, a 1% fee difference can reduce your final balance by tens of thousands of dollars.

However, ETFs have transaction costs — brokerage fees each time you buy or sell. If you invest $100 monthly, a $10 brokerage fee is a 10% cost. Many platforms now offer zero-fee or low-fee investing for NZ ETFs, so compare options.

Tax Treatment

New Zealand's tax rules differ between fund types. Most managed funds are Portfolio Investment Entities (PIEs), taxed at your prescribed investor rate (PIR) up to 28%. Many NZ-domiciled ETFs are also PIEs. But if you buy offshore ETFs (e.g. US-listed), you may face the Fair Dividend Rate (FDR) tax method, which can be more complex. Always check the tax implications with a professional.

Control and Flexibility

ETFs give you more control — you can set limit orders, trade intraday, and choose exactly when to enter or exit. Managed funds require you to submit a request before the daily cut-off (usually 2pm–3pm), and the trade executes at the next net asset value (NAV) price. For long-term investors, this difference rarely matters.

Target Audience — Which Is Right for You?

Managed Funds May Suit You If:

  • You prefer a hands-off approach with professional management.
  • You want to invest via KiwiSaver or automatic regular contributions.
  • You're comfortable with higher fees for potential outperformance.
  • You don't want the temptation to trade frequently.

ETFs May Suit You If:

  • You want the lowest possible fees.
  • You're happy tracking the market (index investing).
  • You have a brokerage account and can manage your own trades.
  • You want full transparency and control over your portfolio.

Comparison of 3-4 NZ Providers

Here's how some popular options stack up for investors in New Zealand.

Provider/Product Type Typical Fee Range Minimum Investment Best For
Smartshares (NZX ETFs) ETFs (passive) 0.03%–0.50% p.a. 1 unit (~$30+) Low-cost index investing
Fisher Funds (managed funds) Managed funds (active) 0.80%–1.50% p.a. $1,000 initial Active management with KiwiSaver options
InvestNow (platform) Both managed funds & ETFs Varies (fund fees only) $0–$250 (depends on fund) Low-cost access to multiple fund managers
Sharesies (brokerage) ETFs & some managed funds 0.50%–1.90% per trade (or subscription) $0.01 (fractional shares) Beginners, small regular investments

Note: Fees and minimums may change — always check with the provider.

Verdict: Which Should You Choose?

There's no single "right" answer — it depends on your goals, time horizon, and personality.

  • If you want simplicity and professional management — a managed fund (especially via KiwiSaver) is a great fit. You pay a bit more in fees but get a hands-off experience.
  • If you're fee-conscious and comfortable DIY — ETFs are hard to beat. They're cheap, transparent, and flexible.
  • If you're starting small — ETFs with fractional shares (like Sharesies) let you invest tiny amounts. But watch for brokerage costs.
  • If you want both — many platforms (like InvestNow) let you mix managed funds and ETFs in one portfolio.

The best approach is often a combination: use a low-cost ETF for core holdings and a managed fund for specific active strategies or sectors.

Tips for Getting Started

  • Compare fees across providers — a small difference adds up over decades.
  • Check the fund's investment objective and risk level — don't just chase past returns.
  • Consider using a KiwiSaver fund as your managed fund option if you're eligible.
  • If using ETFs, choose a brokerage with low or zero brokerage fees for NZ ETFs.
  • Diversify across asset classes (shares, bonds, property) regardless of fund type.